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Sales Event Success

First Time Buyers Love Vero
Downtown project marries style and substance for Angeleno city dwellers.

More than half of the available units at Sonny Astani's Vero Development on Wilshire Boulevard were sold at the November opening to mostly first-time buyers from across Los Angeles County


Sonny Astani, downtown Los Angeles' largest residential developer, released data today showing that 110 units, more than half of his just-completed Vero condominium project at 1234 Wilshire Boulevard, were sold to pre-qualified buyers at an opening sales event last month.

Mostly first-time buyers from across Los Angeles County lined up hours before the 9 a.m. opening on November 11. They picked out their units on a first-come, first-serve basis and then were guided through the process for completing their contracts.
Vero Lineup

Buyers were attracted to the unique value presented by the project - energetic, stylish design, inviting amenities, attractive price, and location in a burgeoning neighborhood. One-bedroom units are priced from $295,000 to $395,000 and 2 bedroom units from $475,000 to $535,000. Also available are 1 bedroom + den units, 3 bedroom units and penthouses.

Inside a Vero unit

Vero's 197 units embody the beauty of harmony and contrast that exemplify Astani Living. Units feature 9-foot to 12-foot ceilings, hardwood floors, European-style cabinetry, sliding glass barn doors and CaesarStone counter tops.

"I believe that great design is what moves people," said Sonny Astani. "I wanted to create a soothing, yet exciting atmosphere so that when someone comes home after a long day at work they open their front door and smile to themselves when they see the beautiful space they have chosen to live in."

Sonny Astani, uniquely, is an owner, developer and builder with a lifelong immersion in Los Angeles real estate. The dedicated use of elegant, enduring design, combined with comfortable luxury, informs each Astani project. He has built a name synonymous with thoughtful architecture, contemporary sophistication and world-class development. Other major projects include Concerto at 9th and Figueroa, and Opus at 8th and Grand. The company currently has under planning, sale and construction 2,000 condominium units in Downtown Los Angeles, Hollywood and Korea Town valued at over $1 billion.

Vero Exterior

A native of Iran, Astani immigrated to the United States nearly 30 years ago. He earned a Master's Degree in Engineering from the University of Southern California. Astani serves on the Executive Committee of the Central City Association, the Board of Counselors of the USC Viterbi School of Engineering, The Leadership Council for USC's Lusk Center for Real Estate Development and the Pacific Counsel for International Affairs. Astani is married with three children and lives in the Pacific Palisades area of Los Angeles.


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VERO - 1234 Wilshire.  urban living illuminated.